I'm the founder of the Photography Business Accelerator, Perfecting Portraits, Beginner Bootcamp and the author of the book, the Art of Pricing for Family Photographers.
I’ve spent the last 9 years as a portrait photographer in my Sydney based studio, Your Life Through a Lens Photography and the last 4 years working with portrait photographers to grow profitable photography businesses. I'm an ex accountant, ex process management analyst, ex investment banker with Deloitte and Citigroup - so I have a unique mix of left and right brain skills and talents :)
My greatest value is Freedom - it's why I started my businesses in the first place - and I just love that funnels and automation provide freedom and flexibility to automate so many parts of our businesses AND at the same time, give a smooth, professional experience to our clients as they get to know, like and trust us to be their photographer of choice.
I've been building DIY funnels and automations for my own business since 2012 - and then I discovered Clickfunnels in 2014 and started testing it out - suddenly instead of having to DIY pages and links together, all I had to do was use a funnel with all the steps already inside! So much time and headaches saved!
My love of funnels grew tenfold after I travelled to the USA in early 2016 to meet the Founder of Clickfunnels, Russell Brunson. At that conference I joined their Clickfunnels Certified Partner program because I wanted to learn ALL THE HACKS to maximise sales from my own photography funnels.
My focus is now on helping photographers grow their businesses using a mix of old school offline AND the latest online strategic marketing funnels and automations. I'm also an NLP Qualified Practitioner and use magic mindset techniques to transform my students' confidence and belief in themselves, to empower them to be successful long-term photography business owners.
I already share my funnels as part of my VIP Photography Business Accelerator programme, and now I want to share the magic of these funnels with you!
Learning photography and then learning how to use funnels, literally has changed my life into one that is extraordinary... one of freedom, flexibility and where enquiries and sales happen on autopilot, 24 hours a day.
I’m on a mission to inspire women across the globe live their own version of an extraordinary life through documenting love.
Because ultimately, documenting love is what family and portrait photography is all about, right?